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On 13 May 2011 Weber Shandwick Japan launched "Real Voices, Real Japan" in collaboration with an array of partners that is dedicated to conveying and amplifying to foreign business audiences the voices of Tohoku citizens and the Japanese general public, the business community, NPOs, communications professionals and others in Japan.

Content is free and runs the gamut from eyewitness accounts of the current situation in Tohoku to analyses of consumer sentiment and online conversations to reports from academic and business leaders. Paid content in the form of special reports will also be produced, with all proceeds donated to Tohoku. For more information read here.